The Octave Brand Book was a project that I completed while I was a student at Sinclair Community College. This assignment was to build a company from the ground up, and brand that company including everything from logo and pictogram design to vehicle, interior, and exterior designs. The completed book I created was a 62-page book that included the brand's logo usage and dissection, color palette, interior and exterior signage, interior and exterior designs, all stationary products, all electronic applications, uniforms, POP displays, and vehicle designs.
The finished product consisted of a digitally printed Plexiglas cover, that had the pages attached with screw post bindings. I chose this design, because it created a very modern a sleek design, all while staying to the completed brand.
Mockup of Octave logo and tagline "Marching to a New Beat". This logo was first sketched out, then the design was completed in Adobe Illustrator.
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Copyright © 2024 Andrew Sollenberger - Senior Graphic Designer - All Rights Reserved.
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